In Philadelphia during the month of October, you cannot help but notice the pink tones everywhere you go. The Philadelphia skyline is awash in pink lights, the stores are packed with pink consumer goods, commercial airplanes are painted with pink underbellies, and even pro football teams are donned with pink wristbands and sneakers.
In October, pink stands for Breast Cancer Awareness. GSK is a wholehearted supporter of this cause--and we have been for many years. Our partner here in Philadelphia, The Susan G. Komen for the Cure affiliate, has witnessed it every day for the past 19 years and it can be summed up by three words: responsibility, dedication, caring.
GlaxoSmithKline has been a committed supporter of the Race for a Cure on Mother's Day in Philly, and we have recently extended our Race support to the Komen affiliate in Research Triangle Park, NC. GSK also has a keen perception of the plight of underserved communities in the breast cancer movement. Not everyone realizes that the playing field on which populations survive breast cancer needs to be level--but we certainly do--and we're working hard to make a difference.
This past weekend, Deirdre Connelly, GSK President, NA Pharmaceuticals, accepted the Friend in the Fight Award on behalf of GSK. Although the company was extremely honored and humbled to receive such an award, it was Deirdre who brought it all home:
"Let's not forget HER, "she said, "the woman who relies on Komen--and all of us--to give hope when she can't find it, a shoulder to lean on when she needs to it, and an embrace to honor her courage."
(Photo courtesy of Susan G. Komen for the Cure--Philadelphia.)
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